The FTC has updated its Guides Concerning the Use of Endorsements and Testimonials in Advertising (“Guides”) and its corresponding FAQ-like document, FTC’s Endorsement Guides: What People are Asking (“FAQs”), to address evolutions in advertising, such as the prevalence of...
In a continuation of the trend of regulatory guidance and actions on online advertising, the FTC issued a proposed order against online counseling service, BetterHelp, alleging that BetterHelp unlawfully shared consumers’ health data for advertising...
On February 1, 2023, the FTC announced an enforcement action against GoodRx for unlawfully disclosing users’ health information through the use of third-party tracking technologies, sending a strong warning to the online health industry against tracking health-related...
On August 11, 2022, the Federal Trade Commission (“FTC”) issued an Advance Notice of Proposed Rulemaking (“ANPR”) seeking public comment regarding the collection, aggregation, analysis, retention, transfer, or monetization of consumer data, which the FTC calls “commercial surveillance,”...